hashtagMarketing & Information Register

Track and review your marketing materials and pre-enrolment information.

The Marketing & Information register helps you track what marketing materials and pre-enrolment information your RTO uses, and ensures they're reviewed regularly.


What Gets Tracked

You can add any material that promotes your RTO or informs prospective students:

  • Marketing & Advertising — brochures, ads, social media posts, website content

  • Pre-Enrolment Information — course guides, fee schedules, entry requirements

  • Recruitment Scripts — phone scripts, email templates used when recruiting students


One-Off vs Ongoing Materials

When you create a material, you choose whether it's one-off or ongoing. You can't change this later, so choose carefully.

Use for materials you distribute once and then you're done.

Examples: Email campaigns, social media posts, event flyers, SMS blasts

How it works:

  1. Create the material with your document

  2. Provide distribution details — who's the audience and where will it be sent

  3. Submit for review and get approval

  4. Select Record Distribution when you've sent it

  5. Done — the material moves to the Complete tab

One-off materials have a single version. Once distributed, there's nothing more to track.

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Creating a Material

1

Go to Marketing & Informationarrow-up-right and select New Material

2

Enter a title, select the type, and choose how it's distributed (website, print, email, etc.)

3

Choose the lifecycle (one-off or ongoing) and fill in the required details for that type

4

Upload the document and select Save


Linking to Your Scope

Use the Scope tab to link materials to the training products they cover. This helps you see which courses or qualifications each material relates to, and find materials when a training product changes.


What Happens Next

  • Materials appear in the Active tab while in draft or in use

  • Completed materials (distributed one-offs, withdrawn items) move to the Complete tab

  • Ongoing materials show their next review date so you can plan ahead

  • All changes are logged in the material's history

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